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Zander Nethercutt

San Rafael, CA | Kenyon College | Chicago, IL

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Tag: branding

How Sexual Selection — Not Natural Selection — Explains Opulence in Nature and Society

Branding — in business and in nature — isn’t going away To use the analogy of the needle in the haystack, more data does increase the … More

branding, darwin, data, evolution, Marketing, natural selection, sexual selection

The Approval Economy

Why every purchase is a performance   “I am not who you think I am; I am not who I … More

advertising, branding, media

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